Executives at companies large and small as well as marketing and PR people tend to pushback on the ideas of a World Wide Rave because they want to apply old rules of measurement to the new world of spreading ideas online (find it at Cydcor Offices). The old rules of measurement used two metrics that ...

From increased morale to increased organizational productivity and career development, the benefits of an organization that actively supports mentoring are numerous. However, successful mentoring programs such like Premier Mentoring, do not just happen. Organizations must first make a strong business case to demonstrate why the organization should devote the time, attention and resources required to ...

The company that made its billions selling ads for Web searches is now officially in the telecommunications business, as Google (Nasdaq: GOOG) demonstrated Tuesday with the launch of its branded Nexus One smartphone. However, can the same success that saw “Google” become a verb be translated to the burgeoning mobile market? Is there anything in ...

With the plethora of available technology tools promising to improve the customer experience, it’s safe to assume that many of you have deployed more than one of them to increase your chances of success . The implementation of myriad technology applications can provide significant benefits if they are utilized properly. Data gleaned from multiple on-site ...