Posts Tagged ‘advertising’

Integration and Analytics: The Online Shopper’s Best Friends

With the plethora of available technology tools promising to improve the customer experience, it’s safe to assume that many of you have deployed more than one of them to increase your chances of success . The implementation of myriad technology applications can provide significant benefits if they are utilized properly. Data gleaned from multiple on-site ...

New York Times Lays Foundation for Paywall

The Gray Lady may once again ask for some green if you want to view something that’s black and white and read all over. Reports surfaced over the weekend that The New York Times is about to announce another attempt at a paid-access business model for its Web site, with management apparently deciding that a ...

Critics Hammer Away at Google Book Settlement

Google’s (Nasdaq: GOOG) bid to secure the digital rights to millions of books remains under attack from rivals and other critics trying to block a revised legal settlement that would unlock a vast electronic library. The opposition fired its latest salvo Thursday, the deadline for filing objections with U.S. District Judge Denny Chin in New ...